We don’t do Black Friday… and here’s why.

By |2018-11-21T08:26:34+00:00November 22nd, 2016|All, conscious consumerism, events, fundraising, philantrophy, small business, transparency and ethics|

(Originally published 11.22.17)

Why we created Bright Friday and the No More Black Friday credo

Every year, we choose to raise the bar on the first “shopping day” of the Holidays, by holding a Betty Belts Cause Day (one of many over the years benefitting various […]

Feelin’ Fresh in Fall

By |2017-01-16T17:07:00+00:00October 31st, 2016|art, beauty, connectedness, conscious consumerism, events, fashion, life, marketing, News & Stuff, philantrophy, Products, small business, Ventura|

Like the local waters here in Ventura,  a beautiful swell of awesomeness has come and taken our little ocean-inspired biz on a great ride.  
This growing wave of success is all because of you!

The love and […]

Betty B + LiV Blue = Earth Day Love

By |2017-01-19T20:30:09+00:00April 18th, 2015|connectedness, conscious consumerism, Environmental, events, fundraising, gratitude, life, News & Stuff, ocean, philantrophy, photography, transparency and ethics|

With every drop of water you drink, every breath you take, you’re connected to the sea. No matter where on Earth you live.” – Sylvia Earle

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Happy Earth Week Betty B Family! Every Spring […]

Giving Back On Thanksgiving Weekend: 25% of Our Total Sales to Sandy Relief

By |2017-01-16T17:07:07+00:00November 23rd, 2012|All, conscious consumerism, Environmental, events, gratitude, News & Stuff, ocean, philantrophy, photography|

... I consider this whole Black Friday hoopla a race to the bottom I do not want to participate in as a retailer. I would rather join the race to something different, something human and out of a space of generosity for others not so fortunate, not out of greed...

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