UPDATE: $3868 raised thanks to you!

Thanks to your incredible generosity this Bright Friday, we’re thrilled to share that we raised $3,868 for the amazing organization Wonderfully Made.


We’re so grateful for every purchase, every share, and every bit of support, and this impact is because of you.

💛

###

 

✨💛✨

Bring on a Brighter Future with Our Fave Betty Tradition!

For over a decade, we’ve been flipping the script on Black Friday with our Bright Friday tradition.

Instead of Black Friday, we do Bright Friday — our way of turning the season’s discount frenzy into something brighter by giving a percentage of our sales back into our community! 

This year, 25% of all our sales on 11/28 (online and in-store) will go directly to Wonderfully Made. Read on below to learn more about this incredible organization and the impact you’re helping create!

And even better, to take the stress out of it, we’ve lined up great deals all month long—including two Betty Specials, an awesome BOGO selection, and some really rad Holiday Specials to help you save (see more below).

Come celebrate a Friday full of giving, joy, and community—because some traditions are worth keeping, and every bit of brightness counts!

🌼

 

 

This Bright Friday, we’re proud to support Wonderfully Made, a national faith-based nonprofit founded by Allie Marie Smith that’s on a mission to bring hope, healing, and purpose to teen girls and young women.

 

Allie is raising funds through the Catalina Island Off-Road Marathon to help launch a nationwide suicide prevention ad campaign reaching millions of girls with messages of hope and mental health resources. With your help, Wonderfully Made can share life-saving encouragement and remind every young woman that her story isn’t over—and she can smile again.

💛

Your purchases this Bright Friday directly support this inspiring mission to bring light where it’s needed most.

[DONATE DIRECTLY]


ANDDD ON CYBER MONDAY…

Yes, you heard that right — on Cyber Monday (12/1), we’ll be donating 25% from all sales to the East Bali Poverty Project to support their ongoing work improving health, education, and overall quality of life for families in remote communities.

[DONATE DIRECTLY]

✨🫶✨


DON’T MISS OUT — BOGO MAGIC ENDS SOON!

Babes, for the entire month of November, we’re feeling extra cozy and generous with an ONLINE-only BOGO deal—buy one OG Betty style and get the second 50% off, the perfect chance to double up on your fave classic looks just in time for holiday gifting, but hurry, this rare offer ends soon!

SHOP THE BOGOS HERE!